Vehicle Story
For those of a certain age, including this author, the Rolls Royce Silver Shadow became automotive shorthand for success, wealth, notoriety, despotism - sometimes all together. Whilst they were a relatively common sight outside Harrods and around the leafy residential streets of Hampstead and Kensington, the Silver Shadow became much desired further afield. The Soviet leader Leonid Brezhnev had one which famously got into an argument with a potato truck…….and lost. Then, of course, there was Bhagwan Shree Rajneesh, or the “Rolls Royce Guru” who amassed a collection of 93 cars before eventually being indicted by a Grand Jury for immigration misdemeanours. Closer to home, owners included George Best, Elton John, Paul McCartney, Ken Dodd, and Eric Morecambe.
Given this remarkable profile and a correspondingly impressive 15-year production life, replacing the Silver Shadow was going to be a challenge. The sort of challenge greatly aided by deep corporate pockets. The irony being that the preeminent manufacturer of cars for the super wealthy was at this time……well……charmingly impecunious! This meant that Rolls Royce’s chief stylist of the time, Fritz Feller, was forced to initially re-skin many carried over components from the Shadow. Feller needed a bigger skin, however, as in the all important North American market the outgoing Shadow looked surprisingly diminutive and modest next to its home market competition.
So, when the Silver Spirit was launched to the public at the 1980 British International Motor Show it was the car’s stature and presence that dominated conversations and opinions. Less time was spent discussing the engine, gearbox and most of the suspension that was all carried over from its illustrious predecessor. From launch an accompanying Silver Spur model was made available which allocated an additional 10 cms of legroom to the all-important rear seat passengers.
Despite the Spirit and Spur’s less than auspicious development record the cars proved highly successful going on to provide the underpinnings of all Rolls Royce and Bentley models right up to the arrival of the Silver Seraph in 1997. In its latter years the Spur proved to be the more popular sibling, remaining in production three years longer than the Spirit.